Media · Performance · Academy
Branded by Yo
Branding, coaching and self-defence from a Ms Universe champion.
Brand·Body·Future
Media · Performance · Academy
Branding, coaching and self-defence from a Ms Universe champion.
Meet the Founder
Founder & CEO of Branded by Yo · Brand & Content Creator · Performance Coach · Ms Universe Physique 2012
Born in East London and now based in Johannesburg, Yolanda Swart is proof that resilience is not something you're given — it's something you build, one decision at a time.
Her journey began at age 8 on an athletics track. It took her to World Championships in India, the Commonwealth Games in Australia, and to a stage in France where she was crowned Ms Universe Physique 2012.
A Goju Kai Black Belt, former African Karate Champion and SA National Team Captain, Yolanda knows what it takes to lead under pressure, perform at the highest level, and come back stronger after setbacks.
Today she channels every lesson learned on the mat, the stage, and in life into Branded by Yo — a transformation ecosystem helping businesses, athletes, youth, and individuals become the strongest version of themselves.
My Journey
My journey into an unknown life transition to a successful athlete.
Completing a marathon is done by putting one foot in front of the other, in a forward motion, a few thousand times. Begin with the end in mind, separate them in smaller, manageable steps, take them and you will achieve the big things.
Mindset is the key to achieving your goals and success
Four Ways We Transform
Whether you want to grow your brand, transform your body, develop young leaders, or partner on a rehabilitation programme — there's a division built for you.
"Your brand deserves to be seen." Web design, content, social media, podcasting and personal branding.
Entrepreneurs · Small Business · Coaches · Fitness Pros
"Your body is your first brand." Personal coaching, online training, nutrition plans, 24-minute sweat classes and group training.
Athletes · Adults · Corporates · Beginners
"Building disciplined humans." Youth development, anti-bullying, self-defence, speed training and leadership.
Youth · Schools · Parents · Communities
Rebuilding lives from the inside out. Group sessions, motivational speaking and discipline programmes.
I arrive not as a trainer, but as someone who has rebuilt herself from the ground up.
Work With Yo
Every plan is built around you: your body, your goals and your needs. Start with a conversation.
Contact me for more info on pricing or group bundle specials.
Contact MeMessage me on WhatsApp about the programme you're interested in.
We set up an online meeting so I can learn your goals, your body, your lifestyle and any food allergies.
You receive a plan and price built around you, not a one-size-fits-all package.
Begin your programme with support along the way.
Results & Behind the Scenes
Sweat classes, one-on-one sessions, prep training and karate — the real moments behind Branded by Yo.
One-on-one client results. Individual results vary.
Your Transformation Starts Here
Whether it's a business, an entrepreneur, a teenager, an athlete, or someone rebuilding their life — they're all actually the same thing: transformation.
I DON'T FOLLOW THE PATH.
I CREATE IT.
I LEAD WITH PURPOSE.
I INSPIRE CHANGE.
Building Confidence. Creating Impact. Transforming Lives.
Start Your TransformationBehind the Scenes
Proud Mascot of Branded by Yo 🐾 · CEO of His Own TikTok Page
Wilem is the proud mascot of Branded by Yo and CEO of his own TikTok page, WilemTheWhippet.
He doesn't do ordinary — he leads by fame.
Unofficial head of morale, and never far from the shoot.
Yolanda's Memoir
Yolanda Swart · Memoir
Yolanda's memoir is launching soon — her story, in her own words.
The title will be revealed once it's complete. Be the first to know when it's released.
Ready to Transform
Whether you want to grow your brand, transform your body, develop young leaders, or partner on a rehabilitation programme — the conversation starts here.
Web design · Content · Coaching · Online training · Nutrition · Youth academy · Rehab partnerships